Case of Custom - Made Polo Shirt Workwear for Farmfoods

Customer Name: Farmfoods Material Info: 100% Cotton
Production Date: 2022-08-30 Logo Craft: Heat Transfer
Product Type: Polo-Shirt Custom Details: Woven edge trim technology

Senyang Apparel × Farmfoods: Dual Upgrade of Uniform Visuals and Wearing Experience for a Food Retail Brand

The custom polo shirt uniform crafted by Senyang Apparel for Farmfoods stands as a benchmark for brand image implementation and employee wearing experience in the food retail industry.
As a well-known brand in the food retail sector, Farmfoods has dual high standards for employee uniforms: brand recognition and scenario practicality. After conducting in-depth research into its brand DNA, Senyang Apparel adopted Farmfoods’ iconic red, black and yellow as the core design language. The large-area red base color conveys the brand’s vitality and approachability, while the black sleeves accented with yellow lines not only enhance visual layering, but also implicitly align with the food industry’s underlying demands for safety and professionalism. The repeated "farmfoods" brand logos on both the front and back create 360° all-round brand exposure, turning employees into mobile brand ambassadors whether they are serving customers in stores or conducting community promotions.
In terms of material selection, Senyang Apparel opted for high-quality skin-friendly and breathable cotton-blend fabric, which balances long-lasting wearing comfort and easy maintenance—two essential features for the food retail setting. The classic polo shirt silhouette fits various body types perfectly. The three-button placket design allows employees to adjust the collar according to different environments. The exquisite screen-printed brand logos on the details are durable and hard to peel off, fully meeting the high-frequency usage needs of the retail scenario.
This custom uniform is not only a testament to Senyang Apparel’s customization capabilities, but also a concrete extension of Farmfoods’ brand philosophy. It integrates the brand’s traits of "approachability, professionalism and vitality" into every design detail, upgrading employee uniforms from "standardized clothing" to brand assets. While boosting team cohesion, it creates more recognizable brand service touchpoints for consumers, and sets a benchmark model of "brand expression + scenario practicality" for uniform customization in the food retail industry.


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Tags: Workwear Farmfoods
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